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We design great products

Product design is what we do. We take an idea, some functionality, a brand identity and a lot of creativity and we bring it all together to make real products that have real purpose.

T&FG Rebrand

https://www.timexsl.com/

Brief

Timex SL was approaching it's 50 year anniversary and as such they were keen to update their identity and branding to a more modern look and feel, and well as allow it to consolidate a number of companies into one space.

Approach

We spent a lot of time trying to get under the skin of a company that was both meticulous and thorough in their manufacturing, but also have a creative flare that is more free to explore and innovate.

Outcome

The outcome is a 'window into the world of T&FG' where the rectilinear threads portray the serious side of the business, and the more organic threads the creative spark.

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